Marketing the Business
Stuggling to find new ways to retain and attract new customers to your business?
If yes read on; during this two day session we will take an inside look at the world
of marketing and customer relationship marketing (CRM). Highly informative
workshop designed to challenge the traditional routes to publicity and get
businesses thinking 21st century.
Objectives:
• Be able to recognise the full potential of marketing
• Understanding and creating the marketing plan
• Be able to analyse the full potential of you market place
• Understand the marketing mix and apply them to your business
• Develop an ongoing tailored marketing plan for your business
Who should attend: Any team member responsible for marketing
Content:
• What is marketing
• The marketing plan
• Identifying the full potential of your market place – the audit
process
• Understanding marketing strategies
• Buyers characteristics
• The seven ‘P’s of marketing
• Creating the marketing plan
Rate: £345 per delegate or contact us for group rate (6 – 18 delegates)



